Content Marketing Conference 2017 Welcomes Bonin Bough TV HOST, CNBC “THE CLEVELAND HUSTLES”
The 3rd Annual Content Marketing Conference and Expo 2017 is sure to be an exciting event, with extraordinary keynotes such as Bonin Bough TV HOST, CNBC “THE CLEVELAND HUSTLES”. This event will take place April 11-13, 2017 at the Boston Westin Waterfront. “B. Bonin Bough is one of the foremost-awarded marketing executives in his field, the host of The Cleveland Hustles, and the author of Txt Me (646) 759-1837. Throughout his illustrious career as one of the youngest C-suite executives in a Fortune 50 company, Bough has spear-headed some of the industry’s largest global marketing campaigns across digital, mobile, television, print, and experiential, including the premier of the first ever 3D printed food product, the customizable, real-time 3D printed Oreo at South by Southwest.”
“As the Chief Media & eCommerce Officer at Mondelēz International (formerly Kraft Foods), he created some of the first marketing programs across Facebook, Twitter, YouTube, Paramount Films, ABC, NBC, Fox, to name a few, and took precedence in fostering partnerships with startups including Instagram, Foursquare, and Buzzfeed. Prior to Mondelēz International, Bonin led digital marketing globally for PepsiCo, Weber Shandwick and Ruder Finn Interactive.” With all of his experience, he will be a very interesting keynote to meet up with and learn from.
Hosting “Cleveland Hustles” is LeBron James’ and Maverick Carter’s hand-picked host, B. Bonin Bough, Chief Media & eCommerce Officer for one of the largest snack food companies in the world. Bough manages one of the world’s largest media budgets and is responsible for building the company’s billion-dollar eCommerce business. A leader among the youngest C-level executives within Fortune 50 today, Bough is highly regarded as one of the industry’s most influential marketers with his campaigns successfully growing some of the globe’s largest brands. The premiere of the show also corresponds with the publication of Bough’s new book “Txt Me,” which explores the increasing impact mobile devices have on individuals, companies and society.
Bough’s business savvy has earned him numerous accolades including an induction into the Advertising Hall of Fame, being named one of Fast Company’s most creative people, and earning a spot on Fortune‘s 40 Under 40 list. In addition, he is a successful investor in startups and small businesses and created the very first corporate accelerator programs that have become instrumental in linking startups with other big brands to help them potentially realize their billion-dollar ambitions.
Bonin says, “I’m a lucky guy. For the past 15 years, I’ve worked in some incredible global organizations that share my passion for innovation and entrepreneurial endeavor and they have allowed me to act as agent provocateur by bringing some of the most enlightened innovators in the world into their well-oiled operations,” B. Bonin Bough says. “Sometimes to disrupt, sometimes to learn – always to challenge; the bridge between scale businesses and startups is forever challenging and worthwhile. And now, Maverick has offered me the chance to bring these learnings to Cleveland. I’m delighted to work with Maverick, and with this stellar mentor panel, but above all, I’m ecstatic to be working with the entrepreneurs themselves. ‘Cleveland Hustles’ promises to be a new front-line for innovators and I’m honored to be part of it.”
They’re excited to take CMC to the next level in Boston this year, after two years in Vegas attracting more than 300 attendees in 2016.
CMC’s core focus is to deliver the tactics and techniques you need to grow your business organically–the content marketing way. CMC’s speakers are so great that we decided to call them superheroes this year, celebrating their commitment to rid the world of bad content and help us grow our businesses the right way, with great content that engages fans and keeps them coming back for more.
You’ll find inspiring keynotes, tactical sessions, deep-dive workshops, tons of networking, and killer content that you can put to work immediately after you return to earth from the conference. To purchase tickets to this event, please see our event listing at NearbyPros.